Duane Cooper

Google Smart Bidding update shifts budget-capped campaigns toward your set targets on Aug. 17. Check your accounts now to avoid surprises.

Parametric standing builds through years of independent coverage, not content volume. Learn why earned media, not publishing more, shapes what AI says about you.

Google leadership changes send Jeff Dean and three researchers to a startup while Hassabis steps back, reshaping who controls Search AI.

Topical authority in AI Search boosts citations easily, but earning brand recommendations demands repeated depth in your core categories first.

Google Assistant shutting down on mobile devices begins September 4, 2026, as Gemini replaces it on phones, watches, earbuds, and Android Auto.

Google Ads Government Documents and Services Policy changes enforcement October 5, 2026. Check your authorization proof now to keep running ads.

Why does Reddit keep showing up when you search for reviews on Google? The answer is now clear from Reddit’s

Does getting your brand mentioned in one topic on ChatGPT help you show up in related topics too? A new

Why did my Google rankings change this weekend with no warning? Google Search ranking volatility hit hard starting Saturday, August