Duane Cooper

How Search Engines Actually Understand Your Content (And Why Keywords Aren’t Enough) Search engines stopped caring only about keywords years […]

Google Warns Against Forcing Pages Into Search Results Google’s John Mueller recently told website owners to stop trying to force

Google Business Profile Review Policies Get Major Updates Google just rolled out significant changes to their Google Business Profile review

Google Ads Changes Budget Pacing Rules for Scheduled Campaigns Google is rolling out changes to how Google Ads budget pacing

The Press Release Strategy That Actually Gets Your Business Noticed Traditional press releases are failing. Most companies send them out

Stop Tracking These 9 SEO Metrics Before They Ruin Your Strategy Your SEO dashboard is lying to you. Those metrics

Transform Your Local Search Results with Smart Google Business Profile Strategies Your Google Business Profile determines whether customers find your

ChatGPT Favors Content That Gets to the Point Fast A new study reveals something important about how ChatGPT citations work.

Why AI Search KPIs Should Focus on Getting Included, Not Ranking First If you’re still obsessing over ranking number one